Briggs & Stratton runs smooth with ED


Schaumburg, IL (February 7, 2006). Effective Data (ED), a private Schaumburg - based EDI Consulting and Data Integration firm, has once again been selected by Briggs & Stratton to complete electronic data interchange (EDI) services.

Wauwatosa, WI – based Briggs & Stratton has once again partnered with Effective Data to complete their critical EDI projects. Effective Data is now assisting the engine powerhouse with two major data integration initiatives. Briggs & Stratton has purchased the Murray Corporation. The first project will included incorporating Murray into Briggs current EDI environment. This will be a multi-phased project that will require integrating the two companies EDI operating units into one. The second project will consist of transitioning Briggs current EDI environment into a BizTalk and SAP based environment. ED has/will assist with all phases of these projects, from software selection to final implementation.

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About Briggs & Stratton
With over 90 years of experience, Briggs & Stratton (NYSE: BGG) is the world's largest producer of air-cooled gasoline engines for outdoor power equipment. They design, manufacture, market and service these engines for original equipment manufacturers (OEMs) worldwide. Their engines are incorporated into products as diverse as lawnmowers, generators, pressure washers, pumps and welders, as well as many industrial/commercial applications.

About Effective Data, Inc.

Effective Data specializes in EDI Consulting and Data Integration. Founded by EDI experts, ED has been a pioneer in the electronic commerce consulting arena since 1991. Effective Data's core competency is developing and managing technically robust EDI solutions. With each project, our EDI Specialists collaborate to identify key business objectives, define a solution and continually manage the project through a successful implementation with a thorough understanding of industry standards, best practices and technology.

EDI is our forte and nobody does it better. ED has supported companies of all sizes and in every industry. We are a vendor neutral company that does not endorse any single product or service. We work with all EDI, EAI and B2B platforms.

Headquartered in the Chicagoland area with satellite offices throughout the United States, we are prepared to provide all your EDI and Data Integration needs nationwide.

For more information, please contact at Effective Data, 847-969-9300 or
email info@effective-data.com.

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